Giving Back – Making a Difference, One Child at a Time
It is no secret that South Africa faces deep challenges when it comes to childhood literacy, particularly in reading and understanding English. While the causes are complex, what stands out more powerfully is the work of people who choose to be part of the solution—one child at a time.
One such person is Chartered client Roy Irvine, who recently joined an inspiring initiative called The Link Literacy Project.
Founded in 2010 by Margi Bashall, The Link is a registered NPO staffed entirely by volunteers who are fluent in English and passionate about helping children—no teaching experience is required. The Gauteng Department of Education recognises the programme and currently supports 18 schools across Johannesburg, with that number steadily growing.
Roy, who completed a TEFL course and has always had a passion for reading, saw The Link as an opportunity to encourage and assist the next generation to discover the joy of reading.
The Link’s methodology is both simple and effective. Volunteers commit to just 2.5 hours a week at a centre of their choice—Roy’s is in Melville. They are guided through the process and then paired with a Grade 2 or 3 pupil for two 45-minute sessions, separated by a short break. Together, they focus on key skills like pronunciation, letter formation, and word construction through blending—turning learning into something both fun and empowering.
Roy describes the transformation he’s witnessed in these children as remarkable. “At the first session, the children are very shy,” he says. “But very soon, they get used to this new person and start opening up and really engaging in the material.” One of his standout moments has been seeing the joy on children’s faces when the tutors arrive: “They’re so enthusiastic, chatting with their tutors about all kinds of topics.”
The teachers at participating schools have also embraced the programme wholeheartedly, recognising the rapid improvement that just a little one-on-one attention can bring to students struggling with English literacy.
The biggest challenge The Link faces is not funding or materials—it’s volunteers. “Come along to a session and just sit in,” Roy encourages anyone who’s considering getting involved. “Many tutors have been doing this for years, and a new volunteer will quickly see the joy that both the children and the tutors gain from the experience.”
At Chartered, we’re inspired by clients like Roy who are living out their values and making a tangible difference in their communities. If you’re interested in joining The Link or just want to learn more, visit www.thelinkliteracyproject.co.za.
